The chart below shows Magnatune sales for the past 2 years.
The top line shows over all revenue, whereas the lines below show just download/cd sales, and the lowest line shows licensing. All lines are in dollars, but I'm now showing the absolute dollar amount.
One thing stands out is that we're making most of our revenue from consumer sales, not from licensing.
Another is the overall trend, which is quite positive. We were at a very obvious plateau for 18 months, and then broke out of that in August 2005 with a 2x growth in licensing, and a 40% growth in downloads, which is now 6 months going as of this chart.
Interesting trend of increased sales around Jul/Aug which has occurred 2 years running.
Is it possible to do a breakdown on territory as would be interesting to see whether these spikes are influenced by increased purchases from a particular country or region, or produced by a more general increase in sales across all regions?
Posted by: Kev | February 08, 2006 at 01:41 AM
I did that analysis at the end of 2004, about 18 months ago:
http://blogs.magnatune.com/buckman/2004/12/country_analysi.html
It's a lot of work to do a refresh of that, but it was interesting data.
Posted by: John Buckman | February 08, 2006 at 07:53 AM